Creative Copywriter

You’ll be our:Copywriter (Creative Writer)

You’ll be based at:IBC Knowledge Park, Bengaluru

You’ll be Aligned with: Senior Manager, Creative
You’ll be A member of:Marketing Team


What you’ll do at Ather:

You will be part of the in-house creative team and help in building brand Ather. As part of this role you will be responsible for generating copy and content for building awareness, engaging the existing community, promoting new products via all our channels: emailer, social, digital campaigns and events. 


You will be the brand custodian of all written communication created for Ather. You will be responsible for


  • Conceptualizing creative, communication & content solution to build desirability in launch markets

  • Building brand personality and brand love by enhancing the quality of emails/blogs/newsletter/social media and create strong brand resonance through these mediums of communication

  • Writing for Ather Assets - Apps, website, user manuals and blogs

  • Writing for social media - across channels



Here’s what we are looking for:

  • Excellent communication skills: Both verbal and written. Great hold on language and grammar

  • Creative thinking along with an ability to write direct, clean and to-the-tone communication

  • Comprehension skills

    • Aware of the latest trends in content generation and distribution

    • Ability to focus on work at hand

  • Concentration to analyze the document at hand for minute details

  • Ability to communicate with team members and should have good email etiquette

  • Should have good interpersonal skills, professional attitude, and ability to interact with a diverse team

  • Flexibility to work in high pressure situations and on multiple projects during the peak season

 

You bring to Ather:

  • Fresh thinking and zeal to make every piece of communication interesting and unique. So, education qualification does not matter as long as you can create engaging and to-the-brand communication.

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